The importance of asking “why”

On: August 20, 2013
In: News
Views: 934

When you make a sale it’s not only important to know who bought it, but also why they bought. What motivated them to buy your product, what motivated them to buy your product over your competitor’s product, and what you can do to motivate them to into a repeat purchase in the future? 

Many purchase made involve either saving money or time. If you can include one, or better yet, both of these powerful motivators in your offer, you’re success rate will likely increase.

When people feel like they are saving money they are more inclined to make a purchase immediately rather than delay. Demonstrate that your product or service can save them time, make them more efficient, and allow them to get more business done during the day and you have a winner.

Katrina Noble

Media Director


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