How to get your Facebook posts read

On: April 9, 2014
In: News
Views: 730
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You’ve invested your time in creating a Facebook fan page for your business, but how do you make sure what your posting is getting seen?  Here are some ways:

  1. Use photos – People love visuals so whenever possible be sure to include a picture with your post. 

  2. Target your posts to specific user based on their age, gender and location.  Select the “edit settings” from the “edit page” drop down menu in your Page’s administration panel. 

  3. Start a conversation.  The easiest way to do this is to start a post with a question that is pertinent to your organization. 

  4. When to post – Consider the lifestyles of your audience when posting messages.  Are they night owls or early morning risers?  Remember that you can schedule a post in advance.

  5. Cross promote by getting mentioned in a post by another brand so your Page shows up in the News Feeds of users who don’t already like your organization. 

  6. Purchase an ad by utilizing paid posts through Facebook.  They allow you to target by gender, age, interests. 

Katrina Noble

Media Director

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