And Not in a Good Way
From Restaurant News, November 22, 2004
ADWATCH
July 5 was the anniversary of Café Terra Cotta in Tucson, Arizona, but it wasn't a happy one. A fire that day nearly destroyed the building which has been shut done ever since. Repairs are almost finished, however, and this ad created by Michael Bolchalk Marketing and running in various Tucson publications, is designed to let consumers know the status on one of Tucson's most famous restaurants which will reopen December 20.
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Michael Bolchalk Marketing Wins 2004 PRimus Award
from Public Relations Society of America
Media Release: November 11, 2004
Tucson, AZ - Michael Bolchalk Marketing has received the 2004 PRimus Award from the Tucson Chapter of the Public Relations Society of America (PRSA). The presentation was made at chapter's annual awards luncheone presentation held at the Arizona Inn on Tuesday, November 9.
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New Tucson Namesake Seeks Cachet of West
From Arizona Daily Star, October 19, 2004
By Scott Simonson
Hyundai needed a name for a sport utility vehicle that would appeal to men and women ages 25 to 35.The car model was targeted for people Hyundai defined as comfortable with who they are, with curious spirits, open minds, multifaceted personalities and easygoing natures.
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Rape Prevention TV Commercial Wins Award
from Public Health Association
Media Release: October 15, 2004
Tucson, AZ - The Arizona Public Health Association has announced the winners of their annual Health Education Media Makers (HEMMY) Awards, with a public service announcement (PSA) created by Michael Bolchalk Marketing about date rape prevention taking top honors.
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Michael Bolchalk Assists Home Builders Association
to Super-PAC Status
From Southern Arizona Home Builders Association Blue Print Newsletter
July 2004
SAHBA is Arizona's newest Super-PAC, one of only four industry-related associations with this status in the state. Most of the other 18 organizations are in the fields of education, healthcare and government.
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Hispanic Clout Grows at the Cash Register
From Tucson Citizen, July 15, 2004
By Romano Cedillos
Jose Aramburo Jr. is part of an increasingly important element of the American economic machine. He's Hispanic, an ethnic group wielding nearly $700 billion worth of buying power nationally this year. Recently discovered by corporate America, Hispanics like Aramburo are changing the way companies do business across the nation. From soda ads and clothing commercials to Spanish-language Web sites and commercial marketing campaigns targeting Hispanics, corporate America has jumped on the Hispanic bandwagon in the hope of tapping into the Latino cash flow.
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Where the Jobs Are: Best Market for Grads Since '00
From Tucson Citizen, May 5, 2004
By Blake Morlock
Kelly Frost knew she would be able to write her own ticket once she graduated from nursing school. It's one reason she chose the field.
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Gray Joins Michael Bolchalk Marketing
as Business Manager
Media Release: April 15, 2004
Tucson, AZ - Laura Gray has been appointed business manager at Michael Bolchalk Marketing, Advertising and Public Relations.
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Ya Gotta Know Your Market's Dynamics!
Guest Column By Michael Bolchalk
Inside Tucson Business, March 22, 2004
Scintillating text. Fabulous graphic design. Precisely chosen media channels. A well-defined budget. Important elements in the successful marketing of a product or service, certainly, but there's an often overlooked component that can make a difference. It's the ability to stay on top of constantly changing consumer tastes and tendencies - a talent that's at best a combination of continually updated research, past experience, and old fashioned intuition.
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Tucson Advertising Agency Wins
19 ADDYs Including Four Golds
Media Release: February 29, 2004
Tucson, AZ - Michael Bolchalk Marketing, Advertising and Public Relations walked away with nineteen awards including four Gold ADDYs at last night's Tucson Advertising Federation 2004 ADDYs Awards Dinner. Over 330 guests attended the event hosted at the Westin La Paloma.
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City of Tucson's Recycling Program
Wins Governor's Award
Media Release: February 21, 2004
Tucson, AZ - The City of Tucson's Environmental Services' Recycling Program has received the Governor of Arizona's 2003 Pride in Arizona Award for Distinguished Community Achievement.
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Tucson Ad Agency Creates Public Service
TV Commercial for Southern Arizona Homeland Security
Media Release: January 12, 2004
Tucson, AZ - Mayor Bob Walkup unveiled a new public television commercial produced for the Citizen Corps Council for Homeland Security of Southern Arizona (www.tucsonccc.org) The thirty second commercial created and produced by Michael Bolchalk Marketing, Advertising and Public Relations will air on local TV stations.
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Michael Bolchalk Marketing Designs
New Logo and Theme for Home Builders Association
From Southern Arizona Home Builders Association
January 2004
Tucson, AZ - It's bold. It's strong. It's in step with the times. The Southern Arizona Home Builders Association (SAHBA) has updated its logo as part of its ongoing reorganization.
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