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News & Press Stories: 2001 Archive

Michael Bolchalk Marketing Adds Designer to Staff

Media Release: December 21,  2001

Tucson, AZ - Theresa Parker has joined Michael Bolchalk Marketing as a graphic designer. Prior to joining the firm she worked for Tucson Lifestyle magazine as a design assistant.
> Read More

Ad Campaign Nearly Triples Hotline Calls

From Rape and Incest National Network, December 2001

Arizona has launched a powerful new statewide ad campaign to educate the public about sexual assault. The tv, radio and print efforts, created by Michael Bolchalk Marketing in conjunction with the Southern Arizona Center Against Sexual Assault and the Rape and Incest National Network (RAINN), encourage victims to call RAINN's hotline number. The campaign has already proven its worth, leading to a near tripling of hotline calls in Arizona.
> Read More

The Most Basic PR

It's often the little things that matter most. Small firms don't need buckets of money for public relations, but they do need a plan.

From The Arizona Daily Star, November 26, 2001
By Tiffany Kjos, The Arizona Daily Star

People talk about Southwest Airlines as if the company were a cherished friend.

That's unusual in an industry known for late flights, lost bags, fossilized food and dissatisfied customers. But co-founder Herb Kelleher built the airline on the premise that if employees are happy, customers are happy.
> Read More

Rio Nuevo Board Approves Contracts

From Inside Tucson Business, November 2001
By Ron McCutcheon

New public relations efforts will help to move the Downtown Tucson revitalization projects forward.

The Rio Nuevo Multipurpose Facilities District Board of Directors unanimously approved three contracts, an indication that the two-year-old project is progressing on schedule.
> Read More

Arizona Attorney General to Fund Assault Prevention

From Arizona Daily Wildcat, Wednesday November 7, 2001
By Amy Maltby

$1.1 million in legislative money will help more thoroughly investigate sex crimes.

More than $1 million in legislative funding will be used to improve Arizona's handling of sexual assaults, state Attorney General Janet Napolitano said last night.
> Read More

Home Show Success

Creating Identity for Two Events a Year Poses Challenges

From Southern Arizona Home Builder, October 2001

Tucson, AZ - In the spring of 1999, after 25 continuous years of home show venues, it was decided that it was time for the Southern Arizona Home Builders Association (SAHBA) to get outside help with its advertising and promotion. The organization turned to Michael Bolchalk Marketing, a local advertising and PR company for assistance.
> Read More

Businesses Rally to Help Red Cross

From Inside Tucson Business, Friday September 28, 2001
By Kyle Schliesman, Inside Tucson Business

American Red CrossAcross the country, the American Red Cross has received contributions in excess of $130 million to help families of the New York tragedy victims. Tucson also has stepped up, making donations in record numbers, with the business community providing support and leading the way.
> Read More

Ads Urge Rape Victims to Report Assaults

The state's attorney general says the crime is seriously underreported, particularly among young adults.

From the Tucson Citizen, Friday September 28, 2001
By Michael Lafleur, Tucson Citizen

Arizona Attorney General Janet Napolitano is launching a statewide campaign aimed at increasing the reporting of sexual assaults, especially among young adults.
> Read More

Radio's New Sound

Media giants' entrance changes local stations' playing field, rules

From The Arizona Daily Star, Thursday August 9, 2001
By Tiffany Kjos, The Arizona Daily Star

It's happening around the nation and it's happening in Tucson: Media giants are gobbling up radio stations, intensifying competition for listeners and advertising dollars.
> Read More

Michael Bolchalk Marketing Wins State Contract 
for Sexual Assault Public Awareness Program

Media Release: August 06, 2001

Tucson, AZ - Michael Bolchalk Marketing has received a contract from the Office of State Attorney General Janet Napolitano to raise awareness on the issues surrounding sexual assault.
> Read More

Michael Bolchalk Marketing Adds Clients

Media Release: August 06, 2001

Tucson, AZ - Michael Bolchalk Marketing has recently added several new clients including Puerto Nuevo, Cochise County Tourism Council, City of Tucson Solid Waste Management Department, Office of the State Attorney General, Broadway Carpet and NP Photonics.
> Read More

Michael Bolchalk Marketing Takes Most Awards
at Tucson Ad Federation 2001 Event

Media Release: March 11, 2001

Tucson, AZ - Michael Bolchalk Marketing walked away with fourteen awards and six citations of creative excellence at the 2001 Tucson Advertising Federation ADDY Awards presentation last night at the Doubletree Reid Park Hotel.
> Read More

Tourism Primer Could Pay Dividends

Locals learn about attractions and Tucson's history.

From the Tucson Citizen, Wednesday, 9 May 2001
By Teya Vitu, Citizen Business Writer

As concierge at the Arizona Inn, Pat Boysen can rattle off Tucson's tourism attractions by the dozens. But that didn't keep her from heading to the Doubletree Hotel at Reid Park yesterday for a two-hour workshop on Tucson history and visitor attractions.
> Read More

Company Hosts Naylor Middle School Students

Media Releaste: March 21, 2001

Michael Bolchalk Marketing recently had the privilege of hosting a visit from students of Naylor Middle School's Business Zone Project. Students toured our offices and received a first hand view of the many career opportunities a  vibrant advertising agency has to offer. In the following letters, students share their experiences from the day. We hope they were as impressed with us as we were with them. 
> Read More

Count on Census

For small businesses, free information that's 
available is invaluable, experts say.

From the Tucson Citizen, Monday, 12 March 2001
By Nicole Greason, Citizen Assistant Business Editor

It's a basic tenet of business: You must know your customers. That means knowing, among other things, who your customers are, where and how they live and how much money they make.
> Read More

Tucson Firm Receives High Honor
from American Heart Association

Media Release: January 10, 2001

Tucson, AZ - The American Heart Association (AHA) has recognized Michael Bolchalk Marketing, Advertising & Public Relations for its efforts in contributing to the Association's work to prevent heart disease and stroke.
> Read More

 

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