News & Press Stories
Jennifer Wendt appointed to Ad2 Tucson Board
July 9, 2010
Ad2 Tucson elected a new executive board for the 2010 and 2011 term
including Jennifer Wendt, second vice president/treasurer of Bolchalk
FReY Marketing.
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Ad Fed Educational Foundation Started in Tucson
Inside Tucson Business - July 2, 2010
The American Advertising Federation in Tucson has developed an educational foundation to raise money for student scholarships. There are four college chapters of the advertising federation — at the University of Arizona, Pima Community College, the Art Institute of Tucson and the Art Center Design College. (That’s the most in any one city in the country; Honolulu has three.)
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ADDY's in Wonderland
Bolchalk FReY Marketing took home three Silver ADDY Awards -
Cinderella's Closet logo and website and Social Ventures Partners annual
report and one Bronze ADDY - Jason Vesper Web Site at the 29th annual
ADDYs Awards ceremony hosted at the Westin La Paloma
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Robyn Frey receives AAF Tucson 2010 Phyllis Ehlinger Women of Excellence Award
February 10, 2010
American Advertising Federation Tucson (AAF Tucson) recognized Robyn
Frey, Vice President of Bolchalk FReY Marketing DELETE (as) with the organization's 2010 Phyllis Ehlinger Women of Excellence Award The award was presented at AAF Tucson's 29th Annual ADDY DELETE (r) Awards gala event at The Westin La Paloma Resort & Spa...
PR group forms strategic ties to help nonprofits and grow and Inside Tucson Business
January 29th, 2010
Elaine Nathanson, of Bolchalk FReY Marketing, and other PRSA members
worked with the jazz society to present the special SuperJam concert in
October titled ...
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Ad2 Tucson & Voices Inc - 2010 AAFT Battle of the Ads
Bolchalk FReY Marketing's Jenny Wendt and Ad2 Tucson Win Battle of the Ads
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Tucson Ad Agency Support Big Brothers Big Sisters
August 1, 2009
Bolchalk FReY Marketing, Advertising and Public Relations had donated
its creative services to Big Brothers Big Sisters of Tucson. The outdoor
advertising campaign is designed to create a larger public awareness in
the community for the Tucson non-profit orgnanization. The program was underwritten by A.F. Sterling Homes. AdVision Outdoor donated the bus shelter signs.
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Honoring the best in Southern Arizona Public Relations
May 08, 2009
Local public relations professionals were honored April 30 at the
Southern Arizona Chapter of the Public Relations Society of America's
14th Annual PRimus Awards. The PRimus Awards recognize professionals in
the communication field for their work on public relations campaigns and
tactics.
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Bolchalk FReY Wins Three Pure Gold ADDYs
February 21, 2009
Tucson, AZ - Bolchalk FReY Marketing, Advertising and Public Relations received three first place Pure Gold ADDYs from the Tucson Advertising Federation. The Tucson advertising agency took home a total of eleven awards including four Silvers and four Bronze awards.
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Tucson Ad Agency Assists Community Food Bank
Media Release: January 2, 2009
Bolchalk FReY Marketing, Advertising and Public Relations has donated
its services to create a public service campaign for the Southern
Arizona Community Food Bank. The multi-media advertising campaign is
designed to generate a larger awareness for the Tucson food bank.
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Tucson Advertising Agency Assists United Way of Tucson
and Southern Arizona Media Partnership
Media Release: November 9, 2008
Tucson, AZ - Since 2000, the American Advertising Federation - Tucson chapter under
the leadership of Bolchalk FReY Marketing, Advertising and Public
Relations has partnered with United Way of Tucson and Southern Arizona
to conduct a full-scale multi-media public service advertising campaign.
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Presenting Elaine Nathanson, APR, Fellow PRSA
From the Public Relations Society of America, April 15, 2008
What is your public relations philosophy?
Everything that everyone does, and everything that an organization or business does, is a public relations opportunity. PR is the catalyst for ideas and information that molds our society.
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Campaign Supports Spring Training
From the Arizona Daily Star, Editorial, March 18, 2008
More good news on the local sports front: An apparently grass-roots effort has coalesced to raise public involvement in saving spring training in Tucson.
The campaign, click here, to include television and radio ads, billboards and a Web site, was put together by a group of spring training supporters who hope to "wake people up and get them moving," said Mike Bolchalk, of Bolchalk FReY Marketing.
The movers behind the campaign are listed on the site. Bolchalk said many of those involved are donating their help to the public-awareness campaign.
Support from grass-roots and business leadership should help promote the social and economic benefits of spring training.
Winter Promoted at Bolchalk FReY Marketing
Media Release: March 12, 2008
Tucson, AZ - Patricia Winter has been promoted to Account Coordinator at Bolchalk FReY Marketing, Advertising and Public Relations.
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Tucson Advertising Agency Wins 2008 ADDY Awards
Media Release: February 16, 2008
Tucson, AZ - Bolchalk FReY Marketing, Advertising and Public Relations took home ten awards including two Gold ADDYs at this year's Tucson Advertising Federation special awards present. The firm won two first place ADDYs for United Way of Tucson and Southern Arizona. Silver ADDYs were awarded for Pima Air and Space Museum and Waggin Tails pet resort. Bronze ADDYs were received for work performed for United Way of Tucson and Southern Arizona and Southern Arizona Community Diaper Bank.
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Super Bowl XLII Ad Watch
From the Arizona Daily Star, azstarnet.com, February 4, 2008
Which Super Bowl ads were really super? Join two local advertising
pros- Roman Sandoval of Motto Productions and Robyn Frey, Creative
Director of BolchalkFReY Marketing, Advertising & PR - for a
discussion...
> Read Online Discussion (Registration Required)
Marketing Tips: 10 Tips for Reaching the Hispanic Market
From Tucson Citizen, Business Edge, October 8, 2007
"A tamale is not just a tamale" says entrepreneur and international
marketing consultant Roberto Roque, and "Spanish isn't just Spanish"
when it comes to understanding Hispanic culture.
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Jennifer Wendt Joins Bolchalk FReY Marketing
Media Release: June 05, 2007
Tucson, AZ - Jennifer Wendt has joined Bolchalk FReY Marketing, Advertising and Public Relations as a graphic designer.
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Ad Wiz Michael Bolchalk on Real Estate Marketing
From Arizona Homebuilder Magazine, March/April, 2007
Q: Why do you think so many local builders turn to your firm for their advertising and marketing campaigns?
MB: It's hard to match our experience and track
record. As near as I can figure we have helped market enough homes to
fill a small city. That includes over 20,000 homes, 300 master-planned
communities and subdivisions. We've worked with over 40 homebuilders in
one fashion or another.
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Tucson Advertising Agency Wins Three Gold ADDY Awards
Media Release: February 27, 2007
Tucson, AZ - Bolchalk FReY Marketing, Advertising and
Public Relations won three Gold ADDY awards at the 2006 Tucson
Advertising Federation Annual Awards Ceremony. In addition, the Tucson
advertising agency company took home eight Silver and five Bronze
Awards.
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Excellent Workplaces to be Given Awards
From Arizona Daily Star, News and Notes, February 5, 2007
The fifth annual Greater Tucson Workplace Excellence Awards event is
scheduled for March 8 at the Westin La Paloma Resort & Spa. Make
reservations at the tucson.com/ workplaceexcellence Web site. The
luncheon honors superior human-resources practices.
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Bolchalk FReY Marketing Adds Two Graphic Designers
Media Release: January 30, 2007
Tucson, AZ - Jessica Estrella and Susan Roe have
joined Bolchalk FReY Marketing, Advertising and Public Relations as a
graphic designers.
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Michael Bolchalk honored by The Men's Anti-Violence Partnership of Southern Arizona
Media Release: November 10, 2006
The Men's Anti-Violence Partnership of Southern Arizona raised $100,000
through its Partnership Awards Gala on November 5 at the Westin La
Paloma Resort.
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The Pioneer: 30 years later, Bolchalk still among Tucson advertising leaders
From Tucson Business Edge, February 2, 2006, By David Woodburn
Thirty years. A lot of change can happen in that time. But Michael
Bolchalk has been open to change, which puts him in a spot that hasn't
changed much in 30 years - the top of the Tucson advertising landscape.
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Industry News & Notes
From Arizona Daily Star, January 20, 2006
Tucson, AZ - The Tucson Advertising Federation on Jan.
24 presents "What's 'Building' Tucson?" featuring panelists who will
share their insights regarding the Tucson housing market and economic
outlook, marketing strategies and effective advertising campaigns that
boost local housing sales.
> Read More
10 Tips for Effective Print Advertising
From Tucson Metropolitan Chamber of Commerce Outlook, January 2006
By Michael Bolchalk
How
many times have you paid a great deal of money to place an ad in a
publication just to get zero results? The answer could lie in the lack
of effectiveness in your ad.
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