The project is the first of its kind in Arizona to create a public service campaign to help aid victims of sexual assault. The advertising will be generally aimed at younger women who are the most likely target of the crime. Statistics show that one in five women will become victims of sexual assault at one time in their lives.

Michael Bolchalk Marketing is working in conjunction with the Southern Arizona Center Against Sexual Assault and the Rape, Abuse & Incest National Network in Washington, D.C. The campaign is to be launched in September.

Michael Bolchalk Marketing has been the recipient of more than 350 local, regional and national awards for creative excellence. For more information, please visit: www.adwiz.com.